The Blog

Our blog’s just like any other, except it’s useful, nice to look at, and fun to read.

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What experts are saying about the move to emerging media

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Praytell Chats to NY1 About Why We Love Our Four Day Work Week

We think four day work weeks are the future—and we've been out and about spreading the word!Our very own Sanji Moore, SVP of People & Operations, chatted to NY1 about why Praytell's four day work week is working for us, our employees, and our clients.

3 Tips for Better B2B Copywriting

Roses are read, violets are blue, and B2B copywriting can be…a little daunting! B2B brands are often highly technical. They require at least some form of specialized knowledge.

Top Five 2023 Media Trends to Watch—Thanks to our Journalist Friends

As we settle into a new year, PR pros, marketers and brands alike are all wondering the same thing: what are the 2023 media trends that will shape the year ahead? Well gather round, gather round, have we got a treat for you. We chatted with media experts, as well as journalists at twelve top outlets—from The New York Times and The Wall Street Journal, to Today and Thrillist—to bring you an insider POV on the hottest media trends of 2023.

Praytell Celebrates Ten Years: Here Are Our Hopes For the Next Decade

When we look back on ten years of Praytell, we’re proud of our journey from a scrappy startup to an ambitious global agency that has never lost sight of where we came from. We set out to change the agency playbook—putting people first to create a culture where folks want to stay long enough to build something bigger, and impacting an industry desperately in need of new ideas.
Agency Updates

Praytell Kicks off new Creative Partnership as Sonos’ Global AOR

As an agency of music lovers (shout out to our office DJs), we couldn’t let this one pass without some fanfare. We’re honored to announce that Praytell has been named Sonos’ new Global AOR. After a competitive search, Sonos hired Praytell for its creativity, approach to culture and lifestyle PR, as well as consumer tech prowess.
Tech

2023 Travel Trends: What’s in—and What’s out

The U.S. Travel Association and Tourism Economics are forecasting a near-return to pre-pandemic visitor levels. Tourism Economics delivered more good news for the hard-hit industry: they predict travel demand will continue to grow in 2023, in spite of a mild recession. This would mark the first time the industry has not seen a decline during an economic downturn.
Travel

Twitter’s “Musk” Era Pt. 2: What’s Changed So Far

Since we last touched on where all things Twitter stand, we’ve seen several new developments. And while we hoped for things to gradually become smoother—we’re wishful thinkers here—the chaos surrounding Twitter and its newfound ownership continues to ensue.
Tech

We Attended CultureCon ‘22 in NYC – Here’s What It Looked Like

First, what is CultureCon? In the words of Praytell’s very own, CultureCon is one of the greatest showcases of the Black cultural capital that drives our media, lifestyle, fashion and thought leadership. It’s a safe space for creatives of color to network and share their stories, featuring panels from household names, and experiences from brand innovators at the forefront of trends.

Gen Z is Shaking up the Workplace. Here’s Why.

It’s official, Gen Z has entered the workforce (as a Gen Z myself, I can assure you this is true). Some traditionalists lament this young class of digital natives shaking up corporate culture. But the workplace overhaul sparked by this generation comes as a result of a tumultuous upbringing. Especially over the past two years.
DEI

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